There are literately hundreds of ways you can increase the number of your Facebook fans, but if you are like most people there is so many hours in the day! To cut through all the noise online and get real results, here are three proven strategies that will attract high-quality fans that will lead to raving fans.
To give you an example of Strategy #2, <a href="http://www.facebook.com/opportunitycreator">CLICK HERE</a> to check out my Facebook custom welcome tab with my free eBook giveaway. This strategy works awesome and converts very well.
Now I'd Like to hear from you! What strategies do you use to attract quality fans to your Facebook Page? Let me know them and I'll share them with others.
I'm sure the answer to that question is YES! But how...
By taking advantage of Social Media!
Now before you say "I Don't Know anything about Social Media!" What if I told you I know someone who does and he wants to share what he knows with you?
I'm sure you have heard of Pat Gage, he has been using Social Media successfully now for the past 5 years.
In fact he helped me out with my Facebook Fan page. And I even attended his live event were I learned more skills.
Now Pat wants to let more people learn what he knows and that is the reason for this email.
Pat has put all his knowledge about Facebook in one spot, an eBook entitled...
"How to Generate Leads & Traffic Using Facebook".
This is a step-by-step how to for Facebook. Here is a sample of what you will learn:
* The essential rules for building a Huge & Loyal Following * How to Optimize the Main Components of Facebook * A 4 Part Formula for Profitable Relationships * The 10 Steps to Building an Awesome Fan Page * Facebook resources that every business owner needs * And More...
P&G Shifts Marketing Money to Social Media I just recently read an article about how Procter & Gamble is ending its 77-year run of advertising on soap operas in favor of producing more campaigns using social media. Man that is huge. That means more than ever that Social Media Marketing is taking hold and is becoming a go to medium.
$9 Billion A Year On Advertising The company is an important advertiser that spends nearly $9 billion per year to advertise its products. The company is finding social media sites such as Twitter, Facebook and YouTube to be more effective channels for reaching women and has spent much of 2010 experimenting with campaigns in these arenas.
Digital Media Is A Way To Do Marketing Digital media has "become very integrated with how we operate, it's become part of the way we do marketing," marketing Chief Marc Pritchard told the Associated Press. "It's kind of the oldest form of marketing — word of mouth — with the newest form of technology."
Switching From Soap Operas To Social Media Advertising The switch from soap operas to social media is one motivated by its success with previous social media campaigns — such as its Old Spice Guy YouTube promotion — and a desire to capitalize on the more readily available opportunities of reaching women through digital media.
Internet Marketing/Advertising Michigan
Get FREE the 9 Internet Advertising Secrets Your Business Must Know In Order To Dominate Search Engines Like Google, Bing And Yahoo. Cal us today to get started 734-531-8823.
Check out the video below, we can do this for your company to!
Phoenix Media Group services Oakland County, Macomb County, Wayne County, and Monroe County. We proudly service these Southeast Michigan Communities: Macomb Twp, Shelby Twp, Rochester, Washington Twp, Chesterfield, Twp, New Baltimore, Clinton Twp, Sterling Heights, Auburn Hills, Utica, Mt. Clemens, Rochester Hills, Troy, Fraser, Royal Oak, Bloomfield Hills, Clawson, Saint Clair Shores, Warren, Romeo, Waterford, Farmington Hills, Birmingham, New Haven, Beverly Hills,Rochester, Oakland Twp, Utica, Grosse Pointe, Pontiac, Keego Harbor, West Bloomfield, Farmington Hills, Mt. Clemens, Livonia, Ferndale, Farmington, Westland, Southfield, Bloomfield, Bingham Farms, Novi, Northville, Northville Township, Madison Heights, Manchester, Oak Park, Orchard Lake, Pleasant Ridge, Plymouth, Plymouth Township, Romulus, Southgate, Trenton, Walled Lake, Wayne, White Lake, Whitmore Lake, Willow Run, Wyandotte, Ypsilanti, Allen Park, Ann Arbor, Belleville, Birmingham, Bloomfield Township, Canton, Livonia, Redford, Dearborn, Dearborn Heights, Garden City
I hear quite a bit from people who perform social media consulting that I don't want to film myself on video, or I don't have a camera good enough to do social media marketing on the web. Well, this article is for all those of you that wanted a solution. Help is on the way!
I have listed below 4 easy and inexpensive ways for you to harness the power of video on the web, on such sites like YouTube and Viddler without ever stepping in front of a camera, and maybe even liking this better.
Record screen capture video using a software program. - So what does that mean, record your computer screen as you are doing something and VIOLA! You now have a video that you can upload to several video sharing sites. Software such as Camtasia (for PC and Mac) or Screenflow (for Mac) creates narrated, live-motion web screen shots or captures a PowerPoint slide presentation that can be converted to video and uploaded to any video sharing network.
Another way to create videos is by using Animoto.com - This is a web application that automatically creates videos using user-selected images, music, and video clips. This is where you would find the items you want in your video and this service creates the video for you. This site offers both free and paid options.
Another video creation tool is called AditAll.com - This site offers a huge library of licensed content that you can use to create your video. It also has several web-based editing and customization tools.
You can hold and record a webinar for a live audience. - I know what you are saying, I don't want to speak in front of people! Don't worry with webinar software such as GoToWebinar.com you are recording the screen not your face. A tip here is that the default settings on GoToWebinar.com have the audience muted out, which helps keep the noise down and also you then don't have to worry about questions or interruptions.
And finally, Use the built-in YouTube Quick Capture feature. You can record a video instantly using the video camera built in to your laptop or your webcam on your desktop.
Now, I've given you 4 great and easy ways to get your videos on YouTube or any other video sharing sites without having your face on camera.
Here is the URL for Camtasia - techsmith.com - They are based right here in Michigan. The URL for screenflow is www.telestream.net.
>>>>>>>>>>>>>>>>>>>>>>>>>>March 12th & March 26 Events>>>>>>>>>>>>>>>>>>>>>>>>>
At this live event you are going learn how to increase your visibility by 10%-15% through event promotions.
You'll also find out how to increase your credibility 15%-20% through building an awesome Fan Page.
Most importantly get information now on how to increase your profitability by 10%-20% per month.
At this live event you are going to learn how to increase your visibility by 10%-15% through event promotions.
You'll also find out how to increase your credibility 15%-20% through building an awesome Fan Page.
Most importantly get information now on how to increase your profitability by 10%-20% per month.
Here's a sample of what you'll learn: * Learn how to create your page in Facebook, notify,Fans of events, build relationships and grow loyal fans that become customers. * How to plan your social media strategy * How to maximize event marketing on Facebook * Learn how to increase the value of each visitor through simple, affordable techniques you can put up in a matter of days after leaving the seminar. * How to build genuine relationships with your customers. * Discover exactly how to attract your ideal top paying clients * Learn how to become THE #1 expert in your field and create a stampede of raving fans referring you a TON of business! * You'll learn how to run Facebook ad campaigns and integrate Facebook into the rest of your marketing campaigns.
Bring your laptops as we will be doing exercises in class.
If you are looking for custom training or you are looking for somebody to do your social media marketing for you, we do that as well. Call us at 734-531-8823 and ask about our programs.
Video has now become one of the most important if not the most important part of your social media, marketing plan. With the advent of the smart phones and the like video is really come in it own. Let me give you 4 quick tips to help you videos get found on YouTube.
Tip One: Get your most important or main keyword in the title. You can copy or match similar video's titles that are receiving a huge amount of views, if they are targeting the same target market as you are.
Tip Two: Do your keyword loading at the beginning of your title if at all possible. Example: "Commercial Real Estate - Why" rather than "Why should I invest in Commercial Real Estate?"
Tip Three: The title of your video should contain the most basic words that people are likely to type into a search box. The title should also pique interest and make them click on it to found out more. It's a balance between optimizing your title with keywords and keeping it intriguing to a user looking at it on the search results page.
Tip Four: Put yourself inside the mind of your perfect prospects. they're searching for the information given in your video, so how do you join that conversation in their mind with your video title?
It is not as hard as it may seem, just always have your target prospect in mind and the rest will come. Video is only going to get more attention as time comes, that is why you need to be the one your prospect finds in the search results box.
There are many ways for you and your business to make money using social media and social media marketing. Below I detail 4 simple yet very effective ways that you can incorporate into your social media efforts to increase your Return On Investment (ROI):
Find top industry blogs or sites in your area of interest or target market, and engage them. Begin to form a relationship with these bloggers by engaging with them via their blog by making and posting comments and sharing their information with your friends and fans. A good place to find blogs based on keywords and topics is on www.technorati.com
Post on your networks top tips that focus on your target market or industry. Top tips are an excellent way to create content for your posts. You can create 4 tips for doing something that ties into your target market or industry where you offer a solution to a challenge that they are having.
Spice up your posts by adding your personality to them. Don't make it all business all the time, mix it up and add some color. Example: I'm drinking a beer in the Keys as I close a deal."
Forward or Re tweet interesting content and links from other online influences. One way to build your creditability is to pass along content or a link and have that person whose information you passed on thank you. I suggest that you email or tweet that person and let them know you just posted their content on your network.
These types of strategies will do wonders for your social networks as well as your business. These types of connections can turn into money. This works for those business people who understand and implement these strategies. Again, those that take action.
You get out of social media what you put in, so if you are posting once a week, then results will be weak whereas if you are posting daily your results will be more clear. People who are thriving online and with social media have a strategy and a way to track those results.
They also make it a point to assess their efforts and track what is working and get rid of what is not. Without a way to track your efforts you will not know what to change, add, or remove. When you have systems in place, your business will be able to evaluate things more quickly and with less guess work and in turn you will become a more efficient and effective social media marketer.
* The essential rules for building a Huge & Loyal Following * How to Optimize the Main Components of Facebook * A 4 Part Formula for Profitable Relationships * The 10 Steps to Building an Awesome Fan Page * Facebook resources that every business owner needs * And More...
I'm going to give you the step-by-step process, you just follow my lead.
Register now, as the lines are filling up fast, there will not be a replay of this one.
On this webinar I'm going to share with you strategies that you can use NOW to increase your visibility, creditability, and profitability by 10-15% per month.
Special Day and Time: Thursday Feb. 10th., 9 PM EST
Find out how to use Facebook to make money and engage your customers, cheaper than you thought.
Find out what companies like Ford, GM, Nike and others are finding out by using Social Media Networks.
Here's what you'll learn:
* The essential rules for building a Huge & Loyal Following * How to Optimize the Main Components of Facebook * A 4 Part Formula for Profitable Relationships * The 10 Steps to Building an Awesome Fan Page * Facebook resources that every business owner needs * How to selectively invite people to your next event * How Facebook has made it easy for you to market * Find out the only part of Facebook that Google Loves! * And More...
Video is as you may or may not know is growing at a fast pace. And more and more people want their content delivered via video, so they can watch it on their iPod, iPhone, etc. So in order for you to gather more eye balls as they say you need to give your clients and prospects what they want. Here are 3 tips for picking a topic for your videos.
Tip #1: You must be passionate about the topic. If you pick a topic that you don't know or care about it will show on camera. Take for example the reporter who reports on a story they have no interest in at all, they stumble through the story. You can possible get away with no passion in writing, but you can't pretend on video.
Tip #2: You must want to establish yourself as the expert on the topic. While you are most welcome to create videos online for fun, but if you are doing them for your business, you have to select a topic that you know about. For example my videos are on business development and marketing. Now take Gary Vaynerchuk of Wine Library TV, (http://tv.winelibrary.com/) he is an online guru who has a web TV show all about Wines. He has also writing a great book, called Crush It. Gary is passionate about his wines you can see it on the show and in this online spaces.
Tip #3: There must be a market for what you are selling. If you're the only customer, well then you are going to go broke! Pick a topic that people are interested in. What are your girlfriends or your PTA mothers talking about, or for you guys, what are the guys talking about during Monday Night Football. Listen and you may pick up an idea. You need to Google search on your topic and see how many results come up. If a few million come up, you may be onto something. If none or a few hundred come up - run!! Not, not actually you may have to broaden your target market. Let's say that you want to sell basket balls. There may not be a sizable market for videos exclusively on basket balls. There is, however a huge market for learning basket ball techniques.
At a recent live event I had a business owner ask me, "Hey that Social Media Marketing stuff, does it work?" And I will tell you what I told him. Many businesses and online entrepreneurs charge into the social networks without having a clear sense of the social media culture, the technology and not having a well laid out plan.
I'm going to cover the 3 biggest mistakes I have seen businesses make in regards to Social Media Marketing and how to avoid them.
Mistake #1: Not having a clear plan or goal. A lot of business owners and companies just play with or just try one thing within social media and quit. Most of those don't know what they are trying to do or accomplish with this new medium, i.e. set a goal - more views, more downloads, more clients. You have to ask yourself how can I leverage these social media networks to obtain my goals. It is all about building a relationship with your clients. You have chosen to use a new and different medium - social media marketing.
Mistake #2: Leading with a Marketing Conversation. I find a lot of newbie's charge right into these social networks thinking that they can just simply advertise their business and people will come. I liken it to a backyard BQ, you wouldn't walk up to the first person you met at a BQ and start telling them what you do and if they want to buy, would you? I hope not. You would start with small talk and then lead into what do you do. Don't make it about you or your product make it about the relationships. Using social media marketing to advance your business goals doesn't change this fundamental rule. You must provide some sort of value first and foremost and if you did your job correctly they will become raving fans.
Mistake #3: Not using these networks effectively. These social networks are where conversations happen all the time 24/7/265 days a year. It is absolutely critical that you are aware of the "community effect" within each network. One way to add value to the social networks' community is to ask questions, and answer questions, share an interesting link to a story or video. Again start by building a relationship by giving; sharing and then they will become raving fans. They trust you and because you are the expert they then will be business with you.
